Selling You Company's Goods via Barter Earns Cash for Your Company
You can fine tune barter sales in order to generate cash as a by-product. Cleverly listing your company in our online Barter Marketplace. will throw off cash sales. Hotels and resorts are a good example of this process, but certainly not the only example. Historically 95% of barter customers are brand-new customers you have not have seen. Therefore, in most cases the barter customer is a customer you only see because you barter.
The mortgage, insurance, utilities on a hotel are fixed, to a certain degree so are labor cost. These fixed costs are there whether the hotel is fully occupied or nearly empty.
As a result of this, the incremental cost of filling an unused room is minimal. To pay for the extra house cleaning, laundry, and complimentary items such as soaps and shampoos, it costs about $20 per night.
By offering rooms and availability in barter dollars, just think about how much cash revenue that $20 will generate. The people staying in that room order room service, buy sodas from the machine, purchase items in the gift shop as well as eat and drink in the restaurant and bar. Bartering a room is even more lucrative if your hotel is a resort.
When a destination resort offers sports, tours and entertainment, visitors spend a lot of money on ancillary items.
The hotel generates cash it would have missed and produces full value for the room in barter dollars.
By utilizing the barter marketplace, you will do the same for your business. In addition, of course, the barter dollars will purchase you a world of goods and services on their own right. Remember every barter dollar spent is cash saved and that cash saved goes right to the bottom line.
On a final note any business may opt to offer blackout dates or times and decide to sell only certain specific goods or services if they so desire. Therefore, a hotel owner can opt out of barter sales during busy cash times. A restaurant may decide that their busy weekend nights are to cash laden to accept barter and so on. Now you are trading smart and making barter really pay off in spades.